Product

                                   Product

  "A product/service differentiation competitive 
   advantage exists when a firm provides something
   that is unique and valuable to buyers beyond              simply offering a lower price than that of the
   competition"

"A competitive advantage is a set of  unique

  feature of a company and it's products that

  are perceived by the target market as 

  significant and superior to those of the                         competition." 

- Custom Organic Desserts